Most people are unaware of the fact that children and youth in Sweden today die waiting for organ transplants and many families are in need of support. Most people are indecisive about their own willingness to donate and their is a lack of organization between stakeholders within this area. City Gross decided to do something about it by starting a national cooperation with a foundation for organ donation called Jontefonden.
In 2018 we initiated a long-term campaign #Väntainte and together with City Gross and Jontefonden we work to ensure that no child has to wait for an organ transplant and families get the support they need.
Håkanson United developed the concept #Väntainte and is responsible for activating projects.
In April of 2019 #Väntainte and Håkanson United were rewarded as ”Social engagement of the year” in Sweden’s most prestigious awards in the event and endorsement industry ”Gyllene Hjulet”.
